How do we provide value to our program participants in the food and beverage and consumer goods industries? Well, we’ve spent countless...

Proof Bar & Incubator was founded on serving as a resource for startups and businesses in the hospitality and food and beverage...

The Food & Beverage Recovery Program, created in partnership by PROOF and the Tennessee Small Business Development Center (TSBDC),...

Since March, things have changed drastically for our industry. We have navigated through various protocols, closings, and now -...

Another Monday, Chattanooga! We hope you and your family had a safe and wonderful weekend! Here we are, June! A new month brings about...

Restaurant Recovery: How to manage risk, evolve your model, and emerge from a global pandemic safely and profitably Created in...

Happy Tuesday, everyone! We sincerely hope you and your family had a safe, wonderful Memorial Day weekend! As we move into this last,...

Over the last two months, things have changed drastically for our industry. It seems like we learn something new or are tasked with new...

Photo credits: (left corner, going clockwise) Associated Press, Kyodo News / Getty Images, Café & Konditorei Rothe, Reuters Just like...

Hello, Chattanooga! We hope you had a wonderful weekend and enjoyed the sunshine! We also hope you were able to safely socially distance...

As we see bars and restaurants shifting rapidly to adapt to take out and delivery models, we are also seeing the need to shift to online...

Happy Monday, Chattanooga! If you're returning to work from home or back to the office, we sincerely hope your week is off to a wonderful...

In many, many, states, we are seeing restaurants and other public establishments begin reopening. While this is an exciting time for...

Hello, Chattanooga! We sincerely hope you had an incredible weekend - The weather could not have been more perfect! As we return to work...

Thank you all for joining us on the call today! We hope you found it helpful. Here are the links referenced in the call: Resources for...

ONLINE WEBINAR!!! Join us (virtually) to discuss best practices for reopening your restaurant while safeguarding your staff and customers....

Hello, Chattanooga! We are about to embark on a very exciting and DIFFERENT week since the pandemic has first affected our city. ...

HOSPITALITY FOOD BOXES FOOD FOR OUT OF WORK HOSPITALITY PROFESSIONALS Hello there-- We hope this finds you, your friends, and your...

Happy Monday! As we enter into another week at home and social distancing, we've compiled some news that developed over the weekend as...